News

Applica has given financial backing to animation film

"Le magasin des suicides" directed by Patrice Leconte
Imagine a city so cold and grey that suicide is the only growth industry to be found. And imagine a family run shop catering to exactly that urge, selling all the tools and accessories you could possibly need to take your own life. And then imagine the shop-owning family's dismay when a new baby arrives. A baby that makes everyone around him happy. The impact on the family business could be devastating.

To view the trailer, please click here.